The time for
adoption is now
GenAI adoption has exploded in the past year. Microsoft estimates that 75% of Australian office workers now use it regularly in their job. Of those, a staggering 78% of users are bringing their own AI tools to work — accessing them through personal accounts, often in secrecy, fearing job insecurity. This "BYO-AI" trend means zero oversight, governance, or best practice, making it nearly impossible for businesses to manage risk or extract real value.
Worse still, AI is being treated as a glorified productivity hack, mostly used for admin tasks like email drafting and meeting transcription. That might have made sense for early AI models, but today, it's like judging a smartphone purely on its ability to make calls.
It’s time for a shift. GenAI shouldn’t be seen as an intern — it should be embraced as an intellectual partner. When used strategically, it can supercharge creativity, tackle complex analysis, and fundamentally change the nature of the way we work. The businesses that recognize this now will be the ones that lead the future.
Worse still, AI is being treated as a glorified productivity hack, mostly used for admin tasks like email drafting and meeting transcription. That might have made sense for early AI models, but today, it's like judging a smartphone purely on its ability to make calls.
It’s time for a shift. GenAI shouldn’t be seen as an intern — it should be embraced as an intellectual partner. When used strategically, it can supercharge creativity, tackle complex analysis, and fundamentally change the nature of the way we work. The businesses that recognize this now will be the ones that lead the future.
The Goldilocks approach to inspiring change
Some consultancies will sell you a two-hour 'hot prompts seminar'. Others will tell you that to use GenAI you need to build a custom AI app - that may be superseded with the next model update. Both approaches have their place, but we see a sweet spot in the middle that drives sustainable, organisation-wide behavioural change.
We believe the key to successfully integrating GenAI into your workplace is shifting perceptions about its capabilities, making it relevant to daily workflows, and demonstrating how it can enhance and expand existing expertise. This means leveraging Copilot, ChatGPT or Gemini, wrapping them in good governance to keep your data safe, and leveraging enterprise features that aren't available with personal use.
We believe the key to successfully integrating GenAI into your workplace is shifting perceptions about its capabilities, making it relevant to daily workflows, and demonstrating how it can enhance and expand existing expertise. This means leveraging Copilot, ChatGPT or Gemini, wrapping them in good governance to keep your data safe, and leveraging enterprise features that aren't available with personal use.
Our proven methodology to unlocking GenAI’s full potential
Phase 1
Inspire
We put people at the centre of this transformation story – showing how GenAI can enhance and expand on existing capability and expertise.
Leadership Alignment
Set a clear and compelling vision for Gen AI adoption within the business.
Set a clear and compelling vision for Gen AI adoption within the business.
AI Literacy
Where people feel secure, informed and empowered to take an active role in this transformation.
Where people feel secure, informed and empowered to take an active role in this transformation.
Initial Discovery
Drill down into domain specific workflows where AI can augment the expertise of teams.
Drill down into domain specific workflows where AI can augment the expertise of teams.
Phase 2
Augment
Grounded in the science of behaviour change, our approach focuses on small, immediate wins that build confidence and momentum.
Use Case Prioritisation
Identify high impact use cases based on the roles, challenges and needs of specific teams.
Identify high impact use cases based on the roles, challenges and needs of specific teams.
AI Augmentation
Build AI augmented workflows to dramatically improve quality and efficiency.
Build AI augmented workflows to dramatically improve quality and efficiency.
Measure Impact
Benchmark value of Gen AI by aligning on measurement framework and tracking impact over time.
Benchmark value of Gen AI by aligning on measurement framework and tracking impact over time.
Phase 3
Embed
We take a structured approach to GenAI adoption, ensuring that every experiment has a clear purpose, every success is measurable, and every breakthrough is scalable.
AI Governance
Create an environment that gives teams the freedom to responsibly experiment and innovate.
Create an environment that gives teams the freedom to responsibly experiment and innovate.
Tailored Adoption
Create personalised learning experiences for people based on their needs and learning preferences.
Create personalised learning experiences for people based on their needs and learning preferences.
Deliver Measured Impact
Deliver meaningful, lasting impact with productivity gains of 20-40% for AI augmented teams.
Deliver meaningful, lasting impact with productivity gains of 20-40% for AI augmented teams.
GenAI is not just accelerating workflows
— it’s transforming them.
By integrating GenAI, teams don’t just work faster; they work smarter, producing higher-quality outcomes with greater efficiency. Studies prove GenAI can deliver a 40% improvement in work quality while delivering results 25% faster (HBS, 2023).